A very effective method to generate traffic that has been used for many years is Contextual Link Building and it is still favored today for many reasons, including the fact that it delivers highly targeted traffic.

Consistency is Key: As with any other internet marketing strategy, if you want to see long term results from Contextual Link Building you need to be consistent. Using articles to generate traffic for your landing page, to grow your subscriber list or to promote your site is effective but it is critical to remember that none of this can be achieved in 24 hours. This means that until you have quite a few good articles published and working for you, you simply won’t achieve any major results. Publishing one or two articles on a couple of directories once per week and expecting some amazing results is not the way to use Contextual Link Building. Your efforts need to be consistent so that you can maximize the potential of each and every article you submit to directories. Stay on Topic: The most effective marketing articles are those that get their message across quickly, so stick to the point and keep it short. You run the risk of people leaving after they have read a single article because they got too bogged down in it. The idea is to tempt visitors into acting by clicking on the link in the resource box so they can check your blog or site out. Your goal isn’t to impress your audience by giving them everything they need to know in the article but to gain exposure for your site and product. Your article is practically the bait that hooks people into visiting your website to find out what your offer is all about. You want your audience’s interest to be peaked so that they practically can’t wait to visit your site. If your article has spiked the curiosity of your audience then it has been efficient and done its job properly.

Outsource: If you want to make sure you get the most out of Contextual Link Building while being able to concentrate on other issues that need your time, then you will need to outsource. You can spread out hundreds of articles promoting your site on the web without doing any work simply by finding some writers who will accept a nominal fee to write excellent articles. You can dedicate your time to expanding your business instead of spending every waking moment writing articles for all your marketing efforts. You can find great writers willing to work at throwaway rates on places like oDesk.com and Elance.com, which is how you can outsource most of your content and get excellent articles at low rates. To make sure you do things right the first time, especially if you have never outsourced before, watch how more experienced people do it. Don’t rush into hiring a writer – make sure you have spent some time reading their samples before accepting them for the job. If you want to succeed with Contextual Link Building you need to understand that it’s more than simply articles, it’s about getting traffic from every possible source. If you want to ensure that your Contextual Link Building efforts make an impact then you will have to think outside the box and find a way to outdo your competition.